Friday, January 30, 2015

Winter is No Match for the Nissan Juke Nismo RSnow

The winter storms up north sound awful, but Nissan’s shown us something that can conquer the winter elements: the Nissan Juke Nismo RSnow.

Originally built as a support vehicle for an ice-driving event in Lapland, Finland, the RSnow is a close-to-stock version of the Juke Nismo RS – with all-wheel drive, the Xtronic CVT, oh and of course huge indomitable tracks instead of wheels.

Capable of an estimated top speed of 62 miles per hour, the RSnow is an unstoppable force when it comes to fighting through the worst of the winter. While we probably won’t need the RSnow’s capabilities here, it’s still fun to watch it power through the powder in the video Nissan tweeted earlier this week: https://pbs.twimg.com/tweet_video/B8Y8nxuCYAA6GRT.mp4

Image: Nissan

Thursday, January 29, 2015

Nissan Prioritizes Installation of Rapid Charging Stations Across the U.S.

Since the premiere of the LEAF back in 2010, Nissan has been focused on promoting electric driving across the nation by installing rapid-charging stations across the country and making emissions-free driving more accessible.  

Since the start of 2014, Nissan has already helped install more than 800 DC quick chargers compliant with CHAdeMO standards across the U.S. in locations like San Francisco, Los Angeles, Washington State, Oregon, Atlanta, Georgia, and Dallas.

Nissan aims to increase the number of installed quick chargers to around 1,700 by April 1, 2016. The charger-installation initiative echoes the same priorities Nissan promoted with its “No Charge to Charge” program last summer, which allowed new LEAF buyers to charge for free at participating public charging stations for up to two years.  

At Sheehy Nissan of Mechanicsville, we’re excited about the zero-emissions future Nissan is promoting. Stay tuned for all the latest news, or stop by to take a look at the award-winning LEAF vehicles on our lot. 

Image: Nissan

Tuesday, January 27, 2015

2015 Nissan Murano Named “Best New/Redesigned Midsize Crossover”

The sleek new 2015 Nissan Murano keeps turning heads and winning accolades. One of the most recent recognitions is Kiplinger’s “Best New/Redesigned Midsize Crossover.”


Kiplinger’s Personal Finance chooses winners for a series of vehicle categories based on price, performance, value, safety, and driving impressions to be featured in its annual buyer’s guide. The Murano stood out among competitors because of its winning combination of roominess, fuel efficiency, comfort, and style. 

The redesign of the Murano includes enhancements like a lower drag coefficient and advanced Xtronic continuously variable transmission earning it excellent fuel economy in both front and all-wheel drive options.

It goes without saying that the whole team here at Sheehy Nissan of Mechanicsville are big fans of the new Murano. Contact us or stop by today for a test drive to see why. 

Image: Nissan

Monday, January 26, 2015

Nissan #withdad Video: Roman Atwood's Giant Ball Pit

Remember the Nissan #withdad campaign that's leading up to Nissan's TV spot this Super Bowl Sunday? Nissan's been releasing videos featuring YouTube sensations showing what it means to be #withdad, and our team at Sheehy Nissan of Mechanicsville just had to share this one with you.

Web-celeb prankster Roman Atwood turned his kids' day from ordinary to extraordinary when he turned his house into a huge ball pit, complete with ball-filled trampoline. Watch the video below:



Nissan says the #withdad hashtag is a "celebration of the many innovative and exciting ways that dads make life better for their families" and this video is a great example of actions deserving of super-dad status.

We can't wait to see what Nissan has come up with for its game day spot. In the meantime, visit Nissan's YouTube channel for more #withdad videos.

Friday, January 23, 2015

Nissan's #withdad Campaign to Shake up the Superbowl

Nissan is gearing up to drop its first Super Bowl advertisement in 18 years. In advance of the spot, the company has launched a new marketing campaign titled #withdad. As part of the campaign, Nissan has partnered with seven well-known YouTube personalities to gather their impressions of just what exactly #withdad means.

So far, YouTube users Roman Atwood, Action Movie Kid, Epic Meal Time and Jabbawockeez released videos via Nissan’s YouTube channel. Each of the four videos offers its own unique take on the #withdad campaign, which, according to Nissan, celebrates “dads who find innovative and exciting ways to make life better for their kids and families.”

Atwood’s video features him and his kids constructing a massive ball pit in his house, just in time to surprise his girlfriend coming home. Never shying away from the ridiculous, the guys over at Epic Meal Time (with the help of their dads) construct a massive meat sled that features plenty of pizza and sandwich action. You can view all four of the videos here

Nissan plans to release more #withdad videos prior to the February 1 debut of its ad during Super Bowl XLIX. Check back with us at Sheehy Nissan of Mechanicsville for more dad debauchery!