Thursday, July 10, 2014

NissanConnect Earns Top Marks for Usability

The whole point of an in-car connectivity system is to make your life easier, not more difficult. With all the current technological capabilities of a car’s interior in today’s market, it’s easy to get overwhelmed. Too many bells and whistles and not enough usability could leave you frustrated with a system that seems to be working against you, but at Sheehy Nissan of Mechanicsville, we’re proud to say NissanConnect is not one of those systems.



NissanConnect Mobile Apps were rated highest for usability by research firm SBD. In junction with US-based research firm Morpace, SBD, a UK-based independent, technical, and market research consultancy, conducted an independent in-car usability test to rank relative usability of connected car systems. The two companies observed U.S. customers attempting a list of tasks in seven different vehicles with varying connectivity systems. The NissanConnect system came out on top in the following categories:

1.       Setup: ease of system setup and accessibility of services
2.       Communicate: ability of driver to connect to world outside the car
3.       Stay informed: how well the system links drivers to news and other information

On top of these rankings, NissanConnect was rated by 91% of users surveyed as “easy/very easy to use.”

NissanConnectSM Mobile Apps connected car system is powered by connected car service delivery platform Choreo™ by Airbiquity Inc

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