Earlier this year, fans took to the Nissan Trucks official Facebook
page to weigh in on “Project
Titan,” an effort by Nissan and Wounded Warrior Project® Alumni to
create a crowd-sourced 2014 Nissan Titan pick-up truck. Now, the truck is
complete and ready to head out on an adventure in the harsh Alaskan wilderness.
The build team started with a solid foundation, a 2014 Titan
Crew Cab PRO-4X®. Fans then were able to vote on 10 different areas of
customization, including suspension upgrades, wheels and tires, off-roading
equipment and electronics. Each stage of fan input gave Nissan direction for
building nearly every inch of the modified Titan.
On the outside, the truck is wrapped in a military-inspired
digital camouflage design. Facebook users chose 18-inch Fuel Revolver D525
wheels with 35-inch Nitto Trail Grappler M/T tires. Bulldog LED Lighting will
illuminate the Alaskan terrain in the dark.
Inside, Project Titan and Wounded Warrior Project embroidery
is featured on the Katzin leather-wrapped seats. Silver interior bits were
redone in black to give the vehicle a more customized feel.
"The robust Titan serves as a great starting point for
an adventure of this magnitude. With the help of Nissan's Facebook fan base,
Project Titan is fully equipped for the Alaskan Frontier," said Fred Diaz,
senior vice president, Nissan Sales & Marketing and Operations U.S.
"I'm very much looking forward to following the Wounded Warrior Project
team as they make their way through Alaska behind the wheel of Project Titan.
This is the trip of a lifetime, and these veterans have all the essentials in
this custom Nissan Titan to tackle many of the challenges the great wilderness
will send their way throughout the journey."
Nissan will be documenting every step of the adventure in
Project Titan through a YouTube series that began Sept. 8.
Find out more about the rugged Nissan
Titan truck by visiting the Sheehy Nissan of
Mechanicsville showroom or talking to one of our sales
associates.
No comments:
Post a Comment